Description
Ross Nichols co-founded Just Move In, the home-setup service that now handles hundreds of thousands of UK moves a year, roughly a tenth of the market.
Rather than bolt AI onto the business, he is rebuilding the company around it, with an agentic assistant called Jay that takes on the admin of moving home so people can focus on the moments that matter. It is a genuine business-model reinvention story, backed by a Series A and a partnership that puts the service straight inside estate agents' systems.
At aiblLIVE, Ross will talk through what it actually takes to rebuild an operation around an AI agent: what to automate, where people stay, and how you keep customers feeling looked after at scale. One of the most senior, and most honest, founder stories of the day.