Description
Zaeem Bhanji spent four years building the machines that decide which ads you see.
He was a Product Lead on Meta's Catalog team, underpinning 2/3 of e-commerce ad spend on Meta, before being relocated to Meta HQ in Menlo Park to lead teams of AI researchers improving AI models across the company.
When Meta launched its Andromeda algorithm, Zaeem saw what it meant before most advertisers did: creative now does the targeting. What wins now is not volume, but genuinely diverse, data-driven ad ideas, each one finding a new audience. He co-founded Yolodex to find them.
Yolodex is the best AI Agent for finding winning ad ideas for Andromeda, in the form of diverse, production-ready creative briefs.
Zaeem is a native Londoner, a competent tennis player, and, as a temporary Californian, a terrible surfer.
